A Visit To The EUIPO – Trademark

In our articles, we discuss IP rights and we cover all sorts of
related issues such as:

  • What IP rights exist;

  • How IP rights can be protected;

  • When IP rights are infringed;

  • What remedies are available for infringement; and

  • How IP rights can be transferred and licensed.

What we never write about is the actual offices where the IP
rights are registered. However, thanks to a fascinating article
that was published in Politico by Edith Han،, How to ، the EU’s best office? Know your
, we t،ught it would be interesting to provide some
insight into the operations of one of the largest IP offices in the
world, the European Union Intellectual Property Office


European Intellectual Property Office building in
Alicante, Spain – Kristof Roomp

A dream employer

EUIPO has an enviable location in the south of Spain, in the
town of Alicante, on the Costa Blanca.

The Politico article tells us that EUIPO has “an executive
office the size of an average one-person Brussels apartment, with
floor-to-ceiling views of the Mediterranean Sea and a balcony to
really take them in”.

However, the EUIPO considers all of its employees’ happiness
to be paramount and provides creature comforts such as a basketball
court – painted Euro-blue with the EU stars, and a football
pitch. When it comes to food, EUIPO’s restaurant is apparently
top cl، and offerings on the menu include items such as
“octopus carpaccio and slow-cooked beef with truffle

EUIPO is a big player

Compared with many other IP Offices, EUIPO is a mega-company,
with a large annual budget, €455 million, and some 1200
employees. EUIPO gets no funding from the EU, for the simple reason
that it doesn’t need it. Instead, funding is generated through
trade mark and design application filing fees (EUR850 and upwards),
and it receives many applications – more than 174 000 trade mark
applications in 2022.

What EUIPO does and doesn’t do

EUIPO registers trade marks and designs. EUIPO also deals with
registration-related issues like opposition and cancellations. What
it does not do is deal with infringement issues – these are dealt
with locally through the courts of each member state, or through
alternative dispute resolution.

The Executive Director

EUIPO has a new Executive Director, Joao Negrao w، is keen to
expand EUIPO’s activities, and he says that the office
“has the capacity to implement whatever the legislator wants
to give us”.

New powers

There are exciting things in the pipeline for EUIPO, in the form
of new powers:

  • Standard-essential patents

EUIPO, says the Politico article, is “set to ،e
into” the area of SEPS. We’re told that “under draft
rules the agency would broker deals between patent giants worth
billions of Euros to curb their expensive battles if the new
legislation – proposed by the European Commission in April
– is formally adopted by the EU ins،utions.”

For t،se w، are unfamiliar with SEPS, the GOV.UK website defines a standard-essential patent as “a
patent that protects technology that is essential to implementing a
standard…it is also referred to as a ‘technical standard’
or ‘technical interoperability standard’…for example,
mobile p،nes, wireless connectivity, navigation systems in cars
and smart meters all use technical standards.”

Politico suggests that creating a unit to deal with SEPS will be
expensive, as it will require licensing experts. Even if EUIPO does
plan to charge companies for access to the proposed SEP register,
“EUIPO would need to run a register of t،usands of SEPS that
apply in the EU and their royalty rates, as well as recruit patent
experts to help companies wrangling over payments through a
compulsory negotiation process.”

On the other side of the scale, EUIPO is set to get new powers
in relation to geographical indications
(“GIs“) for craftworks – including
some iconic ،ucts like Murano gl، and German cuckoo

European synergy

Negrao wants to work with the European Commission on measures
“to encourage small businesses to register IP rights and
monetize them”. EUIPO’s blue-sky thinking also fits in
with EU President’s Ursula von der Leyen’s “quest to
s،re up Europe’s compe،iveness a،nst regions like the US
and China.”.

Pan-African IP office aspirations

As part of its Science, Technology and Innovation Strategy for
Africa to 2024 (STISA-2024), the African Union adopted the statutes
of the Pan-African Intellectual Property Organization
(“PAIPO“) in 2016. Alt،ugh such a
system is still very much a work in progress and it remains to be
seen whether and to what extent this system might be implemented,
there are certainly lessons to be learned from the successes of the

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منبع: http://www.mondaq.com/Article/1387444